16 – 19 April 2026
Exhibition Centre Cologne

Fashion | Beauty | Lifestyle | Trend Sports | Group Workouts

HALL 4.2


Fitness & Lifestyle United

In Hall 4.2, we bring together trends, products and innovations for an active, healthy and confident lifestyle. Visitors and industry decision-makers alike value the wide range of opportunities this hall has to offer – from discovering new products and trying them out to extensive shopping experiences.

Key highlights include the Fashion & Beauty Shopping Mall, the HYPERCON Sneaker Convention and the dedicated Lifestyle Area. In addition, trending sports such as golf, padel, outdoor running and cycling are showcased, alongside two popular group fitness stages. With your fashion, beauty or lifestyle products, you will find exactly the right contacts here to drive long-term business growth.

Make a lasting impression on the market and position your brand perfectly.


Your target groups

• Fitness Enthusiasts & Athletes

• Beauty, Fashion & Lifestyle Lovers

• Creators & Trendsetters

• Buyers & Retailers

• Trainers & Coaches

Special Areas

• Lifestyle Area

• Shopping Mall

• Golf Area

• Padel Court

• HYPERCON Sneaker Convention

• ReachCon Creator Hub

• Goup Fitness Stage powered by IFAA

• Convention Stage powered by Pure Emotion






Your FIBO-Presence


Shopping Mall Beauty

 

The new shopping mall is the perfect door opener for beauty start-ups to gain initial visibility with end consumers and valuable contacts with investors and retailers.

Shopping Mall Fashion

 

In addition to new beauty suppliers, the shopping mall also impresses fashion brands and attracts the attention of a shopping-savvy target group and decision-makers from the retail sector.

Your individual package
 

 

We will be happy to put together a customised package for your business. 

 

Innovation Area Group Fitness

 

The focus of Hall 4.2 is on a holistically healthy life. Exercise is a must. The Innovation Area near the visitor magnet of the Group Fitness Stage is the perfect stage for young companies that get people moving.



Your benefits


Perfect environment for successful brand building and more attention among trendsetters and multipliers

Targeted approach to new, sales-relevant target groups in the B2C sector, also to a B2B group from the hotel industry that is capable of making decisions thanks to the proximity to Hall 1

Direct sales generation on site through a shopping-affine and strong buying public

Maximum activating atmosphere invites you to try things on and off

Unique presentation platform for your brand in an emotional, positive, active atmosphere      


Highlights


Lifestyle Area

Consumer topics such as permanent and gym make-up, hair & beard styling act as real visitor magnets. With sessions on clean beauty, facial care, regeneration and healthy skin, the area contributes to a holistic health programme. 

Shopping Mall

The new shopping mall in Hall 4.2 with its high-quality look and feel takes the shopping experience for FIBO visitors to a new level. 

Group Fitness Stage

As a permanent attraction, the Group Fitness Stage draws countless fitness enthusiasts and trainers every year who want to try out the latest workouts and conventions for themselves.  




Would you like to write your own success story?

Get free advice from us!

We will accompany and support you with your success story through:

Individual advice

We will provide you with your own and permanent contact persons on the topics of exhibition space, exhibitor marketing and service. Let us work together as a team all year long.

Tailor-made offers

We create the best offer for every budget to make your participation at FIBO a success for you. Whether you want to meet your existing customers or generate new business leads, we will support you on your way.

With us there are only good participations

Together with you, we will find the right placement for you. Whether physical or digital, we ensure that you are always found by your defined target group.

Marketing & Sponsoring Solutions

We increase your reach in the industry and help you achieve brand awareness. Put your innovations in the spotlight and benefit from sustainable trade fair success with our digital products.



Digital Products

We offer numerous digital products to ensure your trade fair success.



That was FIBO



1,64 Bn €

global revenue fashion market

590,7 Bn €

global revenue beauty market 

Personal Care

as biggest market segment

2,06 Bn $

market volume eSports & Gaming



These exhibitors were among others present in 2024



Who's exhibiting?

Meet top fitness, health, and wellness brands showcasing the latest in equipment, tech, nutrition, and innovation.


Ready to exhibit?

Join the global fitness stage. Book your stand, showcase your brand, and connect with thousands of industry professionals.