Future shock: How fitness is getting disrupted and nobody notices powered by FitTech Summit (in English)
Themes: Future of Fitness- Digitalisation, Franchising, Newcomer
After Corona struck and the global health awareness rose dramatically, the market for digital fitness & wellbeing has sky-rocketed. With new players rushing in to fill the space - like AI trainers and VR games, home fitness, video streaming and audio-guided workouts in your pocket, virtual sports events and DNA companies - the market is getting crowded, with less space left for traditional gyms and non-connected hardware suppliers. An overview of things to come.