Boutique fitness, disrupting the market by creating a sense of belonging
A view from Liz Terry, editor HCM magazine (HCMmag.com)
From sky diving to marathon running and from flower arranging to ballroom dancing, we find our tribe...
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Nine new fitness myths – here's how you can show your customers your expertise by smartly debunking them
The fitness world is not the disc you find on a barbell, but rather a kettlebell – okay, that was a just a joke, the latest findings from the world of training science are not...
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A better overview and more input – in 2019 we are offering something new: guided tours of FIBO that allow us to join you on your tour of discovery. These guided tours are free...
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You may be able to help your members and customers avoid or reverse osteoporosis, as Liz Terry, editor HCM magazine, reports
HCMmag.com
Having strong bones...
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The importance of the Medical Device Regulation for training equipment in rehabilitation, physiotherapy and the fitness
Nowhere else will you find a better overview of the selection of medical equipment that is available for therapy, diagnostics and training in the fields of rehabilitation and...
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Join us when FIBO and the entire fitness community turn night into day. The live band Gemini belongs to the FIBO Party like DIE HALLE Tor 2, one of the hottest event locations...
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Fitness franchising, the next wave of development for the global fitness industry
By Liz Terry, editor, HCM magazine
The fitness market is now in its fifth wave of growth in terms of its economic lifecyle and we expect this stage to be characterised by...
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Regardless of whether you are a studio operator, trainer, entrepreneur, physiotherapist or trainee, the new FIBO CAMPUS offers you a top-notch programme tailored to your...
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The fitness industry offers an attractive venue for franchising. But why is this the case, and what are the things that entrepreneurs need to be on the lookout for? The German...
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This is the place to be for start-ups: FIBO’s New Business area shows how companies can enjoy long-term success in a competitive environment. That is because during the...
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Industry supports trade show launch
“Keep going, guys” – both exhibitors and visitors agreed one thing when this premiere drew to a close: with FIBO USA, North America saw...
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From Dubai and Lisbon to Sydney and Vienna: you have had the chance to meet the FIBO team at numerous industry events in 2018. We would like to thank you for all the talks and...
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