They have moved: Life Fitness, egym, ACISO, Scotfit and Easy Motion Skin, to name but a few – many of the industry's top-notch companies can now be found in Hall 9 at FIBO 2020, the new B2B Area all about training equipment and consulting. As a central meeting point for the industry DSSV will also be represented with a new stand in this hall. Exhibitors’ new stand locations are the result of revised hall space allocation that FIBO chose to promote market developments and highlight the trending topics in the sector. Hall 9 will therefore become a B2B-focused hall addressing the themes of Consulting Services, Cardio & Strength, EMS & Vibration. Below we feature some of the “new” companies in Hall 9:
Connected and virtual training: Life Fitness
With Life Fitness one of the leading manufacturers of premium fitness equipment will be making a new appearance in Hall 9 thereby becoming an attraction for international trade visitors. The company produces endurance and power training equipment plus the matching accessories under the brand names Life Fitness, Hammer Strength, Cybex, SCIFIT and Indoor Cycling Group. The products are sold in 166 countries. Life Fitness employs to the tune of 2000 staff. At FIBO 2020 Life Fitness will present products related to connected cardio and power training equipment. These include the virtual workout programme Life Fitness On Demand. This fitness streaming service is supported by cardio devices with Discover SE3 HD consoles. The training sessions with elite trainers are geared to users of all ages and performance classes. Another focus is on digital club and membership management. Besides this, equipment for motivating small group workouts at studios of all sizes will be on show.
Infrastructure for the digital value chain at egym
eGym is multi-national sports-tech company that develops state-of-the-art concepts for organising workout spaces in fitness and health institutes. eGym provides its customers with the complete infrastructure for the digital value chain: smart, connected training equipment, cloud-based software and holistic corporate health management. The eGym platform delivers valid fitness and health data for making training success measurable. At FIBO 2020 eGym will showcase its innovative solutions for the commercially more successful operation of fitness and health clubs in Hall 9. The focus here is on the optimal interplay of hardware and state-of-the-art software. This benefits both operators, trainers and members alike. The numerous innovations include the completely new eGym Trainer App, the Branded Member App as well as the trackable Resistance Training efle-xx for quick customer generation in an absolute growth segment.
ACISO Fitness & Health Consulting with a “Happiness Guarantee”
The consulting and marketing specialists from Munich offer a wide portfolio of corporate and marketing consultancy, of vocational training and continuous education at the ACISO Academy, the franchise systems INJOY and FT-CLUB as well as the licence system Airpressure Bodyforming. For club operators and start-ups this means holistic solutions from a single source. Under the heading “Better with us” interested parties will find custom solutions for a wide variety of entrepreneurial challenges with ACSIO at FIBO 2020. Be it in the form of projects or as part of the “Happiness Guarantee” for consulting packages – the specialists for business success will provide evidence that fitness and health clubs fare better with their help.
Individual health solutions from Scotfit
Scotfit GmbH offers a wide variety of power training equipment, cardio equipment with the latest entertainment technology, chip-card controlled workout tracking, functional training towers in stainless steel for both indoor and outdoor applications as well as unique niche products for improved POI, more members, improved training outcomes and lower drop-out rates. As an add-on feature Scotfit labels all equipment with the studio’s logo and name upon demand thereby giving each club an absolute USP helping it to set itself apart from competitors and increase its recognition levels.
All aspects of EMS at EasyMotionSkin
EasyMotionSkin is an EMS (electro-myo-stimulation) system distributed almost worldwide. This premium product “made in Germany” captivates users with proven technology, easy control via Smartphone or Tablet, good wear properties thanks to patented dry electrodes and can be conveniently used wirelessly indoors and outdoors. The system was originally invented by a leading cardiac surgeon and now meets with great approval among leisure and professional sportspeople as a fitness and lifestyle innovation – both for performance enhancement and rehabilitation. At the stand in Hall 9 visitors to FIBO 2020 can immerse themselves in the versatile applications of EasyMotionSkin. Be it as a private or club edition – EasyMotionSkin can easily be integrated into every workout routine – this also holds true for business clients who want to integrate this EMS solution into the service portfolio of their clubs.
Crosscorpo with Sensopro
The trading company crosscorpo, which is domiciled in Hamburg, operates in Germany and the Benelux as a successful supplier of unique training systems in the fitness and health market. crosscorpo GmbH is the exclusive distributor of the innovative Swiss coordination concept Sensopro. The training system with a footprint of just 5 square metres provides coordination training for many applications. Thanks to the video instructions on the integral screen patients and sportspeople can independently complete their 10-minute sessions with standardised exercises after an introduction phase.
Boosting sales with Urban Sports
Also new in Hall 9 is the Urban Sports Club, Germany’s biggest sports platform. Along the lines “Together we are stronger” over 8,000 sports and wellness providers are connected here across all of Europe to inspire people to live a more active and healthier lifestyle. Urban Sports Club gives its members the opportunity to win over even more people with their exercise offerings. This means they profit from higher capacity utilization and guaranteed sales increases – and all of this without any expenses and extra efforts. Be it a yoga studio, fitness club or climbing hall, providers from the sports, fitness and wellness sector are in for a wide range of activities at the Urban Sports Club stand at FIBO: In addition to exciting lectures, workshops and panel discussions on relevant industry topics visitors can find out about the cooperation offers of Urban Sports Club in one-on-one conversations.
Servicing, managing and motivating with Virtuagym
Virtuagym is the all-in-one management software for fitness and health experts that acts like an automated contract management system complete with payment settlements, time planning and lots more, coaching and a mobile community and challenge system for member motivation. In this way Virtuagym helps companies of any size with the latest technology to improve member retention and boost turnover.
easySolution GmbH – innovative software
Established in 2001, easySolution GmbH is among the leading German software development companies for the fitness sector, also represented in Hall 9 in 2020. The industry expert with a big heart looks after over 2,000 fitness and health outfits, from small owner-managed clubs to fitness chains with several hundreds of thousands of members. In 2019 easySolution GmbH received the coveted body LIFE Award in the category IT/Software.
FACEFORCE with modern marketing concepts
As experts for digital marketing FACEFORCE have specialised in the development of tailor-made marketing strategies and concepts in the fitness and health sector, especially for fitness and wellness operations, EMS lounges and physical therapy practices. Since its establishment in 2013, over 1,000 premium fitness and health providers in German-speaking countries and Europe have become customers of FACEFORCE. At FIBO 2020 visitors will gain insights into the latest developments for the fitness and health industry (FITNESS/PHYSIO/EMS) made by FACEFORCE. Personal appointments for customers and interested parties at the FACEFORCE exhibition stand can be made on the company’s website from February – as every year.
M.A.C. CENTERCOM, sysTeam, Konsequent and THEORG - software for fitness and therapy
In Hall 9, M.A.C. CENTERCOM, sysTeam and Konsequent will be presenting high-performance software solutions for fitness clubs. The product range is complemented by THEORG, the software for physiotherapy - local, in the cloud, mobile, via App.
FIBO 2020 at a glance Important first points of contact for trade visitors at FIBO 2020 will be the exhibition areas “Cardio & Strength” in Halls 6, 7 and 9, “Health Training Equipment” in Halls 7 and 8 as well as “EMS & Vibration” in Halls 6, 7 and 9. Also featuring on visitors’ agenda should be the completely re-designed Halls 8, 9 and 5.2. Hall 8 will house everything related to the boom theme “health” and the second health market – guidance will be provided here by the new Meeting Point Health, the Wellness Competence Center and the Body & Mind Area. Hall 9 will become the new B-2-B Hall with a quiet atmosphere and training equipment and consulting. Hall 5.2 will present products and workouts for Functional Training and Group Fitness. Focusing on start-ups and topics related to tomorrow’s topics Hall 5.1 will become the “Future-Hall”. Global fitness in the truest sense of the word will be offered in the new “Global Trading & Sourcing” Hall 4.1. Here multi-national companies will exhibit training and small equipment. Fashion, beauty and healthy sports nutrition will – as in previous years – be on display in Hall 4.1. Halls 10.1 and 10.2 are traditionally dedicated to FIBO POWER and such topics as bodybuilding, power training and nutritional supplements.